Monday, June 22, 2009

OLD vs. NEW

In general.....
OLD MEDIA: Anything that wasn't initially available on the Internet
NEW MEDIA: Forms of communication made available because of the Internet

Specifically....
OLD media has to seek out your attention.
NEW media is always and already there.

You have to find OLD media. 
NEW media finds you.

OLD media pushes you.
NEW media is pulled by you.

Examples....

OLD media: Newspapers, Radio, TV  (ONE-WAY communication)

NEW media: Blogs, Podcasts, YouTube (Interaction, TWO-WAY, or more, communication)




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